By making other people's reactions visible, the social norm is used to influence desired behavior, make the topic open for discussion, or create momentum for another part of a program (for example, a Culture Scan or the implementation of Wave, our security awareness learning platform).
This also provides the opportunity to develop a follow-up communication campaign or other interventions based on the reactions to the statement.
The Awareways Wall of Vote was built by Doorgedraaid, a full-service design and decor company. Photography was provided by Sem Pelmelay.